BM Strategy combines big-firm rigor with independent agility. We partner with consulting firms, investors, and businesses to help them move faster, turning analysis into action without unnecessary layers or overhead. From growth strategy to diligence and market research, we help clients tackle complex questions with clarity, precision, and measurable results.
Independent Strategy Expertise. Built for Impact.
Barón Muñoz is a strategy, transformation, and operations consultant with over a decade of experience advising Fortune 500 companies, private equity investors, and innovators.
Bridging a business and design background, Barón brings a rare combination of analytical rigor and creative insight, enabling BM Strategy to serve not only consulting firms and investors, but also brand and creative agencies seeking commercially grounded research and strategy.
He has worked alongside firms such as EY-Parthenon, The Chartis Group, and The Barton Partnership, leading projects across M&A due diligence, market entry, growth acceleration, and performance improvement. His work spans healthcare, fintech, government, and consumer sectors, combining analytical depth with pragmatic execution.
Barón holds an MBA from Cornell University’s Johnson School of Management, where he continues to serve as a mentor and Cornell Pride board member, and a BFA from Otis College of Art and Design.
About Barón Muñoz
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